Genworth Goes to Hollywood for Age Simulation Suit to Market Insurance thoughtblazers' commentary Genworth Financial Inc. has developed a suit simulating the physical effects associated with aging, designed to bring greater awareness of the need for Long Term Care Insurance. The Genworth R70, billed as the first of its kind, is an age-simulation
suit that Genworth says will “help raise awareness about the need for
long-term care planning and educate the public on the physical effects
associated with aging.”
The suit, according to the company,
“provides consumers with a powerful experience, allowing them to
understand and empathize with what it feels like to grow old.” The state-of-the-art helmet that is acoustically muffled, simulating
age-related hearing loss. It also sports lenses that “simulate declines
in vision plus the common vision disorders that occur with aging (e.g.
glaucoma, cataracts, diabetic retinopathy, macular degeneration).” We think this is also state-of-the-art marketing that brings the virtual reality experience to a whole new level. Expect more of this type of marketing in the future as part of the "Wearable Revolution."
Can Drones Help Insurers Settle Claims? thoughtblazers' commentary Drones are changing our marketplace, not only from a manufacturing standpoint, but also the financial services sector, including insurance. How can you bring your personal or your company's expertise to grab a piece of this market? Enjoy the following article from the San Antonio Business Journal.
thoughtblazers' commentary As you look at and read about the magnificent interior waterfall at the Catlin Insurance corporate headquarters in Bermuda, the only commentary I have is: Who says you can't make money in this business? Enjoy the article from Harmonic Environments below. ++++++++++ See full article in: Harmonic Environments
Catlin Insurance Company's Gorgeous Waterfall This magnificent waterfall greets visitors at the Catlin Insurance Company corporate headquarters in Hamilton, Bermuda. Terceira Quarterly & Associates and Harmonic Environments designed a 32' long by 9' high multi-panel Translucence Series® glass water wall with accented cast glass logo, to elegantly divide space in this contemporary office design.
Insuring the World Cup Finals
Video courtesy of http://youtu.be/_xvuY0B7F7M thoughtblazers' take: "Insurance enables things to happen...", including the World Cup! This video shows the countless global risk issues arising from this one event. As with any other industry, depending on the specific job and the type of insurance product or service being offered, you can have a fun and fulfilling career.